Waste company celebrates success and growth plans

19th April 2023

By Mark Hall

Waste company celebrates success and growth plans

Local waste collection company hits 2,000 customers and adds to its fleet

A York-based company is celebrating its 2,000th customer as it looks to add to staff levels and its fleet of distinctive purple vans.

Divert.co.uk, which launched at the beginning of 2021 as a bulk rubbish removal and recycling company for businesses and domestic customers, vows to donate and recycle as much waste as possible while keeping its prices as competitive as possible.

It’s a philosophy which has caught the imagination of the Yorkshire public, to the point that the company is soon to buy another van for its fleet and to increase stuff numbers.

“We’re delighted at the reception we’ve received from Yorkshire people,” says managing director

Adam Bailey, “and we’re returning that faith by offering more jobs to locals.”

Why use Divert?

Divert launched last year out of the success of BusinessWaste.co.uk – the commercial waste company founded by Adam Bailey, David Adams, and Mark Hall, which was named one of the UK’s fastest-growing companies by The Sunday Times.

The new company offers a unique service to both domestic and commercial customers across the White Rose county – collecting bulk waste at a cheaper rate than rivals, while going the extra mile to dispose of it as ethically as possible.

“We aim to send the bare minimum to landfill,” Adam Bailey explains. “If it can be donated or recycled, we’ll make sure it’s donated or recycled. It’s an ethos we carry right across our refuse businesses”.

With a surge in fly-tipping over recent years, Divert’s fully-licensed service is sorely needed, the company says.

The future’s green, and also purple

The surest sign of Divert’s success is the sight of its distinctive purple vans across the local area. And it’s a sight that’s going to be more commonplace as this local success story expands to meet a
growing demand.

“We’re taking on a third van in the very near future,” says Divert’s Adam Bailey, “and there’s plans for many more”.

These vans need drivers and support staff, so Divert is pleased to announce further job opportunities for local people in Yorkshire.

“This year we’ve already employed six new drivers and waste operatives, and now we’re looking for four more staff members” says Bailey.

** Staff include the 3 local heroes https://www.yorkpress.co.uk/news/20051779.divert-co-uk-men-praised-acomb-road-crash-first-aid/ **

How to use Divert

Booking a collection is quick and easy. Everything is done online at divert.co.uk, generating instant prices to make customer interaction effortless.

Spokesperson Mark Hall says “We’re committed to providing a friendly service which is convenient and great value for money, all while getting the job done properly.

“Our competitive prices cover everything including labour, so you won’t get stung by any nasty hidden charges.”

And unlike the horror stories we hear from people who have asked fly-by-night merchants to pick up their rubbish – only for it to be dumped in a hedge or behind an industrial estate, all the paperwork is legal and above board, so customers can be assured that once their rubbish has gone, that’s the last they’ll hear about it.

“We’re fast, cheap, green and entirely trustworthy, because a good reputation means new customers and more jobs,” says Mark Hall.

“Get used to our purple vans, because you’ll see a lot more of them.”

Photo Left to right - Kieran Sherriff, Brad Sherriff, Adam Bailey, Paul Deighton, Michael Hernandez

Photo Left to right – Kieran Sherriff, Brad Sherriff, Adam Bailey, Paul Deighton, Michael Hernandez